Wednesday, December 15, 2010

How to Get the Best Work from Your Graphic Designer

How to Get the Best Work from Your Graphic Designer
The aim of a graphic designer is to provide you with the page and logo designs that best fit your business, target market and industry. Reaching that goal can be an extremely smooth and pleasant procedure, if you and your graphic designer have a great rapport.

To make sure your web site graphic design project is successful and productive, here are some points that highlight what you should do:

1.Communicate: Explain what you want clearly to the designer, as this will help to get great results later. You can use many tactics to facilitate your communication.

2.Be Clear: If you are not clear of what you want, the designer won’t be able to translate the work. Be firm of what you want and make sure you have clearly provided all the points you want to the designer.

3.Provide all info that your designer needs: With good background info, designers will be able to create the best designs for you. Since it is you who understands your business well, the inputs you provide to the project will really help the designers. So, the more info you provide, the better the web site graphic design will be.

4.Sketch your idea: If you are finding it hard to convey your ideas to the designer, you can sketch it down. It doesn’t have to be perfect. The designer will be happier with this direct means of communication.

You need to be in a good working relationship. You must try to understand each other well and communicate constantly to make sure the work is perfect as per your specifications.

Thursday, December 2, 2010

Common Mistakes Made in Logo Designing

Common Mistakes Made in Logo Designing
Logo Designing is important for representing a company in the online market. It helps achieve brand recognition in the World Wide Web. However, designing a professional logo design isn't all that easy. There are certain mistakes that are common with almost all designers. Some of them are as listed below.
  • A logo design must be appropriate and should convey the message clearly to the audience. Obscure logos mar the whole meaning of logo designing.
  • Originality is another thing that a designer should keep in mind while designing logos. Even if two companies have the same theme, both of them should have unique and different logos.
  • Do not follow the latest trends of designing in the market. Trends are short lived but your logo design is here to stay. Also, once your logo gains recognition, it will be very difficult to change it.
  • The use of raster and bit map images often messes with the logo design. The reason behind this is that these images are in the form of pixels and thus, not scalable.
  • Color schemes should be decided with care for logo designs. It is recommended to not be dependent on colors for logo designing. Designing a logo in only black and white is a good practice.